The badge shoppers trust.
Products scoring 75% or higher across build quality, value, reliability, support, and design earn Good Product to Buy — valid for 1 year.
Verified badges on listings lift click-through and reduce cart abandonment.
Every certificate shows how many verified reviewers backed the score.
Scored by consumers — not paid placements, not influencer bundles.
Buyers can scan the QR to see the live score and reviewer count.
How a product earns it
- 1. Reviews collected
Real consumers score 10 categories on a 1–5 scale. - 2. Threshold hit
Weighted average ≥ 3.75 out of 5 (75%). - 3. Certificate issued
Unique cert number, QR, valid for 1 year. - 4. Brand claims it
Optional: pay to display on packaging, ads, and PDP.
The 10 categories reviewers score
What the badge unlocks for brands
Verified badges lift PDP conversion by an average 12–18% in independent tests.
Use in Amazon A+ content, Shopify, Etsy — anywhere trust wins the click.
Retail buyers increasingly ask for third-party product validation before shelf placement.
PR teams cite the score with confidence — it's public, dated, and verifiable.
Consumer sentiment is now a due-diligence metric for CPG and DTC investors.
Top scorers get featured in the annual Best Products report.
Good Product FAQ
How many reviews are needed?+
Minimum 15 verified reviews before a badge can be issued — to filter statistical noise.
Can brands write their own reviews?+
No. Duplicate detection, email verification, and admin moderation filter suspicious activity.
Is the badge free?+
Earning it is free. Publicly displaying it (packaging, ads, PDP) requires a claim license.
What if my score drops mid-year?+
Public score updates in real time. The badge expiry doesn't change until the certificate's issue anniversary.
Can I compare against competitors?+
Yes — every category is public. Brand teams use side-by-side profiles for gap analysis.