Verified. Public. Employee-owned.
Our certification is issued by employees, not editors. Every badge is verifiable, dated, and tied to a real score.
Every badge is issued with a tamper-proof cert number like WPTW-2026-XXXXXX.
Anyone can scan the QR code to verify a badge against our public registry.
Certificates display the number of verified employees who contributed to the score.
Once claimed, embed on your careers page, LinkedIn, job posts, and email signature.
Good Place to Work
Score ≥ 75%. Valid for 1 year from issuance. Claim your badge to display it publicly.
Learn moreWorst Workplace to Work
Score below 75%. Valid until the next survey re-audits the workplace. Employers can request re-survey.
Learn moreClaim your certification
Available for organizations that earn a Good Place to Work verdict.
- Digital certificate
- Public verification URL
- QR badge asset
- 1-year validity
- Everything in Standard
- High-res print files
- Priority support
- Media kit + press mention
The certificate lifecycle
From the first anonymous response to a claimed, publicly-verifiable badge — here's exactly what happens.
Employees submit anonymous, domain-verified surveys across 15 categories.
Weighted average generates an overall percentage and category radar.
≥ 75% → Good Place to Work · < 75% → Worst Workplace.
Unique cert #, QR, employee count, issue & expiry date.
Fill the claim form; team reviews and unlocks public display rights.
What's on every certificate
- Organization name & logo — Auto-fetched from your website URL.
- Verdict & overall score — Bold headline result — Good or Worst.
- Category breakdown — 15-axis radar so nothing hides.
- Employees certified — Live count of verified respondents.
- Issue & expiry date — Good = 1 year · Worst = until re-survey.
- Certificate number — Format: WPTW-YYYY-XXXXXX, tamper-proof.
- QR verification code — Points to /verify/<cert> on this domain.
Why certification matters
78% of job seekers consider employer reputation before applying. A verifiable badge shortcuts trust.
Certified employers report 22% lower cost-per-hire and 31% higher offer acceptance.
Public accountability drives internal action — the audit itself becomes a retention lever.
M&A due-diligence increasingly checks employee sentiment. A public score is defensible.
Salary is table stakes. Culture is now the deciding factor for top-quartile talent.
'Best place to work' means nothing without third-party verification. This is that.
Validity & renewal at a glance
| Verdict | Validity | Renewal | Public display |
|---|---|---|---|
| Good Place to Work | 12 months from issue | New survey cycle at expiry | Allowed after claim approval |
| Worst Workplace | Until next re-audit | Employer-requested re-survey | Public by default (registry) |
Certification FAQ
Can employers pay to change their score?+
No. Scores are computed from raw survey data. Money never touches the algorithm — only display rights after certification.
What's the minimum employee count?+
We recommend 10+ verified responses before issuing a certificate to avoid statistical noise. Small teams accumulate over time.
How is fraud prevented?+
Domain-verified organization emails, AI toxicity screening, duplicate-response fingerprinting, and admin moderation of every submission.
Can I use the badge on job listings?+
Yes — once claimed. Licensed use covers your careers page, LinkedIn, job boards, press releases, and email signatures.
What happens at expiry?+
Your public listing shows an 'expired' state until a new survey cycle re-issues (or fails to re-issue) the certificate.
Do you offer bulk certification for holding companies?+
Yes — each subsidiary is certified independently, and the parent gets a rolled-up dashboard. Contact us for enterprise plans.
Ready to be certified?
Invite your team to the survey. Certification is issued automatically once you cross the threshold.